Color in Nature: Secrets of Animal Survival

Animals like rainbow-colored parrots, red-nosed mandrills and brilliant blue peacocks use their vibrant colors to survive.

Golden  finches, bright blue mandarin fish and orange poison dart frogs use  their colors to get noticed. Arctic foxes and octopuses change their  colors to blend into their habitats. Birds, mammals, frogs, fish,  reptiles and insects use a full palette of color to defend themselves,  hunt for food, attract mates, hide from predators and often to stand out  from their rivals.

But even with the power of color  on their side, many of these species, their habitats and food sources  are under threat. We need to conserve the entire spectrum of the animal  world to maintain a healthy and colorful planet for all life on Earth.